{"id":9482,"date":"2021-01-08T12:00:08","date_gmt":"2021-01-08T12:00:08","guid":{"rendered":"https:\/\/acora2021arch.wpengine.com\/?p=9482"},"modified":"2024-05-24T14:52:33","modified_gmt":"2024-05-24T14:52:33","slug":"3-simple-steps-to-improve-customer-satisfaction","status":"publish","type":"post","link":"https:\/\/acora.s.nomatter.dev\/nltest\/news\/archive\/3-simple-steps-to-improve-customer-satisfaction\/","title":{"rendered":"3 Simple steps to improve Customer Satisfaction"},"content":{"rendered":"<div>\n<p>When managing an IT Support function, excellent customer satisfaction is your holy grail. But do you know how to track, measure and improve it on an ongoing basis?<\/p>\n<p>Tracking and improving IT Support Desk customer satisfaction is an ongoing process. While the SLAs and KPIs might have been set by senior managers, the buck stops with the Service Desk.<\/p>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"1_Survey_your_users\"><\/span><a id=\"anchor1\"><\/a>1. Survey your users<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Post-ticket surveys give you the opportunity to assess users\u2019 experiences. When each ticket is closed, collect information to give you data per analyst, per issue type and more. By tying questionnaires to individual tickets, you&#8217;ll collect feedback in real-time and can look for trends. As long as your user- group is large enough, these responses can provide meaningful insight.<\/p>\n<p>In your questionnaire, include at least one open question. This helps you to pick up user grievances that you might not have considered. It also gives the user a voice.<\/p>\n<p>Try to keep your questionnaire short enough for users to complete while ensuring you get enough relevant info, these are some of the most useful questions to ask the user.<\/p>\n<ul>\n<li>Was the agent polite and courteous during all stages of the investigation.<\/li>\n<li>Do you feel the agent understood your issue?<\/li>\n<li>If the Helpdesk was not able to resolve your issue during initial contact, did they advise of the next steps?<\/li>\n<li>Were you satisfied with the time it took to resolve your issue?<\/li>\n<li>Were you kept up to date with the progress of your issue until closure?<\/li>\n<li>Were you satisfied with the overall service provided?<\/li>\n<li>Please provide any further detail of your experience when using the Helpdesk to log this issue.<\/li>\n<\/ul>\n<p>In addition to these regular surveys, consider adding an annual (or bi-annual) survey that includes broader questions around systems and infrastructure.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"2_Track_your_KPIs\"><\/span><a id=\"anchor2\"><\/a>2. Track your KPIs<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Questionnaires alone won\u2019t give you the full picture. Set out SMART (specific, measurable, achievable and timely) KPIs that align with your SLA.<\/p>\n<p>Your Support Desk metrics are an excellent resource for:<\/p>\n<ul>\n<li>Tracking ticket volumes<\/li>\n<li>Identifying trends<\/li>\n<li>Checking <a href=\"https:\/\/acora.s.nomatter.dev\/news\/archive\/first-time-fix-do-your-metrics-reveal-the-truth\/\">first-time fix rates<\/a><\/li>\n<li>Identifying problems<\/li>\n<li>Foreseeing potential incidents<\/li>\n<\/ul>\n<p>This quantitative data can enhance the overall experience of your users by giving you the tools to identify areas for improvement. If you are unsure about what you should be tracking, take a look at my previous piece on\u00a0metrics your IT Service Desk should be be measuring.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"3_Communicate_adapt\"><\/span><a id=\"anchor3\"><\/a>3. Communicate &amp; adapt<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Set up a regular review for key stakeholders to attend. Aim for a monthly meeting to discuss the following:<\/p>\n<ul>\n<li>Reporting and analysis of survey and ticket data<\/li>\n<li>Verbal feedback from customers and management teams<\/li>\n<li>How you plan to improve customer satisfaction levels<\/li>\n<li>If you are hitting goals, consider tightening them to continually improve<\/li>\n<li>Discuss changes that pose risks (people, processes and technology)<\/li>\n<\/ul>\n<p>If you are hitting your goals with ease, consider making your KPIs more ambitious. To demonstrate a commitment to revised KPIs, ensure your\u00a0Service Level Agreement is kept aligned\u00a0and up to date.<br \/>\nNow you have a solid process in place for customer satisfaction, just make sure you deliver on those promises and be ready to adjust.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Getting_the_Right_Balance\"><\/span>Getting the Right Balance<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Is our support provider delivering the service we need?<\/p>\n<p>This is where the \u2018scorecard\u2019 approach can be useful. Take your metrics, ascribe a weighting for each one (depending on its relative importance), score each metric and then multiply the metric weighting by the metric score.<\/p>\n<p>To help you with this, we have recently developed what we call the\u00a0Service Desk Diagnostic Tool. By answering 20 questions you will be able to diagnose your organisation\u2019s Service Desk and assess its strengths and weaknesses. You\u2019ll then immediately be able to access a tailored report that ranks its performance across different areas and provides an indication of how your Service Desk is performing overall. Please get in touch for more details.<\/p>\n<p>Otherwise, we\u2019d be pleased to talk to you about any aspect of your Service Desk, including how to go about surveying the level of your end user\u2019s satisfaction with its delivery.<\/p>\n<p>Please feel free to\u00a0<a href=\"\/contact-us\/\">contact us<\/a>.\u00a0Acora is a UK based, award-winning managed IT services and technology company, with more than 30 years\u2019 experience. More than 300 clients trust Acora with the responsibility for part or all of their IT, from solutions design to support.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When managing an IT Support function, excellent customer satisfaction is your holy grail. But do you know how to track, measure and improve it on an ongoing basis? Tracking and improving IT Support Desk customer satisfaction is an ongoing process&#8230;.<\/p>\n","protected":false},"author":24,"featured_media":10488,"comment_status":"closed","ping_status":"open","sticky":false,"template":"full-width-single-post.blade.php","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-9482","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archive"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>3 Simple steps to improve Customer Satisfaction - Acora NL Test<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"3 Simple steps to improve Customer Satisfaction\" \/>\n<meta property=\"og:description\" content=\"When managing an IT Support function, excellent customer satisfaction is your holy grail. 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